It’s not easy to run a successful bar. However, it can be rewarding to put in the effort.
Although we all want to own the bar on “Cheers,” a place where everyone knows you, it takes a lot of work and dedication to run a bar successfully. These common-sense tips can help you optimize your business.
Be friendly with your neighbours
It’s easy for bar patrons to get rowdy after a big win by a team. Parking problems and sidewalk obstructions can be caused by traffic on busy nights. Boisterous customers might forget that some people are asleep when they leave for closing. Evicting a customer who isn’t satisfied can make a person inconsiderate and disruptive. It’s important to establish good relationships with neighbours right from the beginning. This will help you avoid incidents like this from becoming a regular occurrence. Nearby businesses can also provide valuable information and partner in special promotions.
It would help if you managed your finances
Although it may seem natural to invite many people when you open your first place to build goodwill and promote your business, you are running a business. In an emergency, you will need to raise additional funds, keep good records, and build good relationships with bankers and investors.
It would be best if you focused on hospitality
Treat customers as guests and ensure a positive customer experience at all points, from the greeting at the front door to the great service at the bar. Ask customers for feedback, either through surveys or simply by asking what they think you could improve. Your staff should be treated with hospitality. Customer-focused people should be hired. They should be trained in both product and service knowledge. If problems arise, involve staff. Treat employees as the valuable resource that they are.
It would help if you managed inventory well
Get a good POS system to track and order inventory. To track trends and forecast inventory needs, analyze sales data, and fine-tune product mix,
Make sure the menu is simple
Large drink menus can confuse customers and staff. Inventory costs can be high. You can specialize in one thing, such as frozen daiquiris or single malt Scotch. List half a dozen and let servers know about any other items. Rotate the offerings seasonally. Try new drinks by offering a weekly or daily special.
Make a signature drink. Ask your bartenders to create a drink that is unique to your bar. Social media can create buzz about it. It is a good idea to promote it once a year.
Make your bar and drinks Instagrammable by using technology.
Encourage customers to post their photos and news frequently. Your staff can be more productive with equipment such as inventory management software and tablets that speed up ordering. You need to keep track of customers’ apps before, during, and after visits to ensure you have new ways to interact.
Serve alcohol responsibly
Training staff to recognize and deal with alcohol-related issues can help you minimize your exposure. To ensure safety for over-served customers, as well as other customers, and to protect your business’ welfare and employees, train everyone on how to recognize signs of intoxication and detect fake IDs. The National Restaurant Association and your state alcohol control board can provide training resources. Also, make sure to check your insurance policy for liability coverage.
You can trust but verify
The right people are what will make or break your company. You’ll be rewarded with honesty and loyalty if you do your research when hiring. Don’t take everything for granted. You should have systems in place for inventory and cash monitoring if there is a problem.
Encourage staff empowerment
Encourage learning, not just selling. You may have a future wine director or manager on your team. Regular communication with your employees is important. Ask them what they need to do better at their jobs.
Get better at wine
The United States is experiencing an increase in wine consumption. Your profits will grow if you teach your staff how to serve wine properly.